{"id":7295,"date":"2015-02-01T11:23:02","date_gmt":"2015-02-01T10:23:02","guid":{"rendered":"http:\/\/druckstudiogruppe.com\/?page_id=7295"},"modified":"2024-06-18T09:19:23","modified_gmt":"2024-06-18T07:19:23","slug":"database-publishing","status":"publish","type":"page","link":"https:\/\/druckstudiogruppe.com\/en\/products\/digital-media\/database-publishing\/","title":{"rendered":"Database Publishing"},"content":{"rendered":"<section class=\"l-section wpb_row height_auto width_full\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"400\" src=\"https:\/\/druckstudiogruppe.com\/wp-content\/uploads\/2015\/06\/header_database_1280x400.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/druckstudiogruppe.com\/wp-content\/uploads\/2015\/06\/header_database_1280x400.jpg 1280w, https:\/\/druckstudiogruppe.com\/wp-content\/uploads\/2015\/06\/header_database_1280x400-300x94.jpg 300w, https:\/\/druckstudiogruppe.com\/wp-content\/uploads\/2015\/06\/header_database_1280x400-1024x320.jpg 1024w, https:\/\/druckstudiogruppe.com\/wp-content\/uploads\/2015\/06\/header_database_1280x400-600x188.jpg 600w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div><\/div><div class=\"w-separator size_custom\" style=\"height:5px\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6><span><span><a href=\"https:\/\/druckstudiogruppe.com\/en\/\">Home<\/a><\/span><\/span><\/h6>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:0\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Database publishing \u2013<br \/>\nfaster results with automated layout design<\/h1>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:0\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_3-1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h4><strong><span style=\"color: #999999;\">Do you want to produce technical catalogues, price lists and brochures automatically and error-free while keeping outlay to a minimum? We\u2019re here to help!<\/span><\/strong><\/h4>\n<p><span style=\"line-height: 1.5;\">Taking into account the requirements of everyone involved, we can work with you to analyse your existing workflows and identify potential for improvement and new solutions. Indeed, process optimisation and increasing production reliability are absolutely crucial, particularly for complex projects in multiple languages that involve a high level of time pressure. The key here is using automation systems and finding ways to overcome media discontinuities. <\/span><\/p>\n<p><span style=\"line-height: 1.5;\">The principles of database publishing are simple \u2013 existing data sources are selected (e.g. PIM, ERP, CRM, CMS, XLS, etc.) and used to automatically generate a layout. The system then ensures that the content of your layouts always matches your data sources<\/span><span style=\"line-height: 1.5;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.druckstudiogruppe.com\/wp-content\/uploads\/2015\/02\/database_EN.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8255 size-full\" src=\"https:\/\/www.druckstudiogruppe.com\/wp-content\/uploads\/2015\/02\/database_EN.gif\" alt=\"How database publishing works\" width=\"720\" height=\"540\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"line-height: 1.5;\">Any changes made to this data \u2013 an improved product description, for instance, or new publicity texts or prices \u2013 are displayed in the layout and can be updated automatically. This means changes no longer have to be emailed around and updated manually. It also cuts down on revision cycles \u2013 thus saving both time and money. If you also want to take a closer look at your media production process in its entirety and structure it in a clearer way, there is a whole new world of opportunities available to you. You can use this improved efficiency for promotional activities that previously would have been far too time-consuming<\/span><span style=\"line-height: 1.5;\">.<\/span><\/p>\n<h4>The advantages of database publishing:<\/h4>\n<ul>\n<li>Highly automated and efficient creation of target group-specific advertising material<\/li>\n<li>Highly automated and efficient creation of publicity materials for specific target groups<\/li>\n<li>Time savings and reduced external costs thanks to content being corrected automatically<\/li>\n<li>Creation of open InDesign documents that can then be edited and designed as required<\/li>\n<li>Better use of existing data sources for online, digital and print output<\/li>\n<li>Quick, automated creation of versions in a range of different languages \u00a5 Optimisation of your media production processes<\/li>\n<li>Greatly reduced time-to-market for your product information<\/li>\n<li>Greater productivity<\/li>\n<li>Reinforcement of your corporate identity thanks to standardised layouts<\/li>\n<li>Products can be communicated more effectively to the relevant target groups thanks to customised content and filtering<\/li>\n<li>Increased effectiveness of communication \u2013 gaining you time for building up your promotional activities<\/li>\n<li>Increased ROI for your product information management (PIM) system<\/li>\n<\/ul>\n<p>In combination with our <strong><a href=\"https:\/\/druckstudiogruppe.com\/en\/products\/digital-media\/multi-channel-publishing\/\">WoodWing editorial and multi-channel publishing system<\/a><\/strong>, you can make the most of all the benefits of a state-of-the-art media production system \u2013 from fully or partially automated media creation to subsequent monitoring, corrections and approvals in a cutting-edge publishing system that works across different platforms and locations.<\/p>\n<p>Our database and multi-channel publishing specialists are happy to support you with advice and a demonstration of our portfolio.<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:180px\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\">[vc_wp_custommenu nav_menu=&#8221;34&#8243;]<div class=\"w-separator size_custom\" style=\"height:20px\"><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"Home Database publishing \u2013 faster results with automated layout design Do you want to produce technical catalogues, price lists and brochures automatically and error-free while keeping outlay to a minimum? We\u2019re here to help! Taking into account the requirements of everyone involved, we can work with you to analyse your existing workflows and identify potential...","protected":false},"author":20,"featured_media":0,"parent":5483,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7295","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/pages\/7295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/comments?post=7295"}],"version-history":[{"count":20,"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/pages\/7295\/revisions"}],"predecessor-version":[{"id":14384,"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/pages\/7295\/revisions\/14384"}],"up":[{"embeddable":true,"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/pages\/5483"}],"wp:attachment":[{"href":"https:\/\/druckstudiogruppe.com\/en\/wp-json\/wp\/v2\/media?parent=7295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}